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SSK #25: 12 Predictions for Solopreneurs, Consultants, and LinkedIn in 2024

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Read time: 3 minutes.

I don't have a crystal ball, but here are my 2024 predictions when it comes to solo consultants, solopreneurs and LinkedIn

1. Integration of Advanced Technologies: Creators and consultants will need to adapt to emerging technologies such as virtual reality (VR), augmented reality (AR), artificial intelligence (AI), and blockchain to stay relevant.

2. Great Resignation's Influence: The Great Resignation, which has seen many people leave standard jobs, has benefitted gig work. The gig economy is projected to include 50% of the U.S. workforce by 2027, and companies must prepare to retain and support a large volume of gig workers.

3. Opportunities in a Volatile Economy: Economic volatility, including potential recessions and polycrisis, can lead to increased opportunities for solo consultants.

4. Increased Demand for Independent Consultants: This leads to a growing trend towards hiring independent consultants, especially in areas where companies are looking to add new capabilities without hiring full-time employees.

5. Gig Worker Upskilling: Freelancers are likely to focus more on upskilling and training, especially in emerging areas such as AI.

6. Emergence of New Specializations: There is a high demand for consultants specializing in areas like AI, ML, DEI, sustainability, and hybrid working models. This trend will grow due to the changes in the gig economy, remote work, tech advancement and massive layoffs.

7. Pressure on Traditional Jobs: The transformation of work due to the pandemic will lead traditional office employees to demand more gig-like, flexible work arrangements.

8. Remote Work Further Democratizing Gig Work: The proliferation of remote work will make "regular" work more gig-like, creating new opportunities in hybrid workforce roles and leading to a more virtual, interconnected world.

9. Tailored Products for Freelancers: The growth in freelancer-specific products, such as financial tools, insurance options, and project management platforms, will cater to their unique needs.

10. Personal Branding: LinkedIn will be increasingly used by solo consultants for personal branding and showcasing their expertise to attract clients and gigs.

Grab my LinkedIn Content Creation course HERE

11. Market Insights and Trends: Consultants will use LinkedIn to gain insights and data to understand market trends and adapt their services accordingly.

12. Networking and Collaboration: LinkedIn's networking capabilities will become more vital for building professional relationships, finding mentors, and collaborating on projects.

p.s are we connected on LinkedIn or Twitter?

...and whenever you're ready, here are a few ways I can help you. If you're still trying to figure things out, I'd recommend starting with an affordable course:

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